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IDEAS
LOOSE IN THE LAND
American
slaves accepted Christian mythology as literally true, in part because
it was printed in a book. Coming to them with all the freshness &
immediacy any new medium always commands, the Bible enjoyed total acceptance.
Many
New Guineans accept every radio program verbatim, no matter how mysterious,
irrelevant, or conflicting. This is especially true of radio propaganda.
Called by Americans "psychological broadcasts," some political
programs are more psycho than logical - designed to reassure broadcasters,
not convert listeners. Any political system that strives for rigid internal
consistency runs the risk of madness; Voice of America & Peking Radio
sometimes cross that threshold. Both broadcast in English - and in New
Guinea, English is the prestige language. Radio lets villagers renew school-learned
English. I observed young men in isolated villages listening intently
to the wildest fantasies. When I talked to them about what they had just
heard, or about things heard earlier, they offered literal interpretations,
sometimes woven into the fabric of tribal beliefs, but more frequently
unclassified. Western
listeners, long conditioned to hear radio as background sound, have little
idea how extraordinary that same radio becomes when treated as foreground
sound, that is, listened to intently & believed. As long as information
is classified, it is controlled. But when it is unclassified, it is wild,
unpredictable. |
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Page
177
Oh, What a Blow That Phantom Gave Me! by Edmund Carpenter Holt, Rinehart and Winston - New York, Chicago, San Francisco Copyright 1972, 1973 by Edmund Carpenter |
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Translated
to hypermedia and edited by Michael Wesch
2002
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